FWIW and speaking to Mathman's notion of just getting people to notice them helps promote FS I'll use the Super Bowl for example. I know when I see someone I am interested in on TV I usually do a quick search to see who they are. So if someone saw them at the Super Bowl and started to follow them or even simply ran an internet search they could have easily found this.
https://instagram.com/p/ynQTbAt6KL/
https://instagram.com/p/ynQTbAt6KL/
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